Posts Tagged ‘ischgl’
The Swiss and Austrian resorts are not to be out done by the French on the technology front, here are the latest apps for their resorts. Read the rest of this entry »
We’re used to seeing TV adverts for theme parks, tropical islands and city breaks but not for ski resorts. The Austrian resort of Ischgl has become one of the first ski resorts to have a fully storyboarded and directed TV ad screened in Britain.
When many ski resorts are looking to use more cost effective marketing methods such as Facebook and Twitter to get the word out, Ischgl have invested a six figure sum into their TV campaign. The ad will be aired on channels including Sky News, Sky Sports News, MTV, Discovery Travel and Living, E4 and Eurosport during a three-week campaign.
It may be the heart of summer but the excitement for the next ski season is building and our new 2010/11 brochure will be out in 14 days! We have some great new properties in our European program to whet the appetite, here are some details:
Chamonix is a mecca for skiers and boarders alike and it’s great to have 2 new hotels in our program that are in the centre of the town. Read the rest of this entry »
The Vikings are coming! It’s no joke as the ski slopes of Ischgl in Austria’s Tirol are invaded by giant snow sculptures of Euro-favourite Vickie the Viking and her friends and enemies.